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  1. People outside the industry (obviously not taking about GCJ or Suzanne – ATX represent!) shitting on labels is the new bandwagon (pun intended). Labels are businesses… And just like any other business, they're in it to make a profit and have shareholders to please. Radio/streaming royalty rates have always been utter shite. In the past artists made their bank off album sales.

    The typical royalty rate for an artists is 10-15% per album sale. Let's say the average cost of an CD/LP is $15. If the band sells 500,000 copies that would generate about $7.5 million… If the band had a 15% royalty rate, their cut would be $1.125 million… for a Gold record.

    However, the problem today is that people don't buy albums anymore. It's a singles market now due to the ugly convenience of streaming.

    1,500 streams of an album track equals ONE album sale… which means it takes 750 million streams to get a Gold record. The average streaming royalty rate is $0.007… which means $5.2 million in revenue for the same gold record, or $787,500 to the artist.

  2. The thing people don't get and what Rogan seems to not understand here, is that if an artist reached the top of the game while signed to a major label and decided to go indie and create a label but still continue being #1, NOW they become a business owner who needs to essentially run a business that will have employees to pay, connections to make/keep AND massive financial risks to take ALL while still trying to remain a top artist. Even if they hire someone, they want to have the final say and not get screwed. It's a lot harder than it sounds and when you're going indie, you're competing against the established major labels and they won't make it fuckin easy, so it's a headache that not even the best artists want. To be fully independent is hard as fuck and not worth the risk pretty much all the time

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